The presidential candidate with the whitest teeth has won the election every time since 1992, according to a study sponsored by Luster Premium White. The study used photographs taken on the campaign trail of each candidate to compare the color of their teeth. The findings were quite astonishing:
· 1992: Bill Clinton’s teeth were much whiter than incumbent George H. W. Bush’s.
· 1996: Bill Clinton’s teeth were still whiter than Bob Dole’s.
· 2000: Al Gore’s teeth were close but not as white as George W. Bush’s.
· 2004: John Kerry’s teeth were no match for George W. Bush’s in this election.
· 2008: Barack Obama’s bright, white smile outshone John McCain’s.
The study came to a close just before the results of the 2012 election between incumbent president (at that time) Barack Obama and Mitt Romney. The study even correctly predicted Obama’s victory due to his marginal lead in tooth whiteness over Romney at the time.
Following this strategy, it seems they may have been right again as a quick, amateur glance of this year’s contenders show that the winner, President Donald Trump, does indeed have the whiter smile of the two major party candidates.
This study may not prove that teeth play a definitive role in presidential elections, but the results were certainly interesting. Why is a bright, white smile such a big deal to so many people? Well, from a biological perspective they are a sign of vitality and youthfulness. They signify good health, not just of the teeth and mouth but in general.
Oral-B conducted a study that found that white teeth can make people appear up to five years younger. They also found an increase in perceived attractiveness of up to 20%. Another study found that white, straight teeth gave someone a 38% higher chance of being perceived as smart. The bottom line is our society sees white teeth as a symbol of youth, health, attractiveness and even intelligence.
Thanks to Dr. Collins’ investment in whitening technology you can turn your daydreams of whiter teeth into a reality. In one short visit, you can see results of up to eight shades lighter. For more information, visit our Teeth Whitening FAQ page or call us at 509-532-1111 to schedule and appointment today.
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